Statements that the Lively Wallpaper application has “no ads or tracking” describe the application, not this website.
1. Scope of this policy
This policy applies only to visits to LivelyWallpaper.app. It does not govern the Lively Wallpaper application, the Microsoft Store, GitHub, or any other external service linked from this website. Those services have their own privacy policies.
2. Information processed automatically
When you visit the website, our hosting provider and analytics services may automatically process technical and usage information such as:
- Pages viewed, referring page, visit time, and general navigation path.
- Browser type, operating system, device category, screen size, and language.
- Approximate geographic region derived from network information.
- Internet Protocol address and similar identifiers processed by service providers for delivery, security, and analytics.
- Interaction data such as clicks, scrolling, and page behavior.
The website does not currently offer user accounts, accept direct payments, or ask visitors to upload personal files.
3. Advertising
Third-party vendors, including Google, use cookies to serve ads based on a user's prior visits to this website or other websites.
Google's use of advertising cookies enables it and its partners to serve ads to users based on their visit to this site and other sites on the Internet. Cookies may be used for ads personalisation and for non-personalised advertising, and to measure ads. Google states that it may use IP addresses for ads measurement and ads personalisation for users in the European Economic Area, the United Kingdom, and Switzerland.
Users may opt out of personalized advertising by visiting Google Ads Settings. You can also opt out of some third-party vendors' use of cookies for personalized advertising at www.aboutads.info. Additional controls are in Google My Ad Center.
The companies allowed to sell ad space on this domain are listed in ads.txt. That file is managed through Ezoic and can include Google and other advertising partners.
Google describes this processing in How Google uses cookies in advertising and in How Google uses information from sites or apps that use our services.
4. Google Analytics
The website uses Google Analytics 4, measurement ID G-K53Y79GV55, to understand aggregate traffic and website performance. Google Analytics loads when a page is visited and may use cookies or similar technologies to process device, network, referral, and interaction information.
Google processes this information under its own terms and privacy practices. Learn more in Google's Privacy Policy and in Google's information about data from partner sites.
5. Microsoft Clarity
The website uses Microsoft Clarity, project w4ncuqzo6h, to understand clicks, scrolling, and how people move through a page. Clarity loads when a page is visited. The website has no account, payment, or personal-data forms.
Microsoft processes this information under its own privacy terms. See the Microsoft Privacy Statement.
6. Cookies and similar technologies
Advertising and analytics providers, including Google, may place or read cookies and use browser storage, web beacons, or similar technologies. These cookies may be used for ads personalisation, non-personalised advertising, ad measurement, and visit measurement.
You can restrict or delete cookies in your browser, use tracking protection, or turn off personalized ads in Google Ads Settings. Blocking cookies may reduce ad relevance or analytics accuracy, but it does not block access to the website.
7. External resources and links
Pages may load resources from services such as Google Fonts and cdnjs, and may link to Microsoft Store, GitHub, the application's official website, or other external websites. When your browser connects to an external provider, that provider may receive technical information such as your IP address, browser details, and the referring page.
Following an external link takes you to a service we do not control. Review that service's privacy policy before providing personal information.
8. Why information is used
Technical, analytics, and advertising information is used to operate and secure the website, identify broken pages, understand aggregate usage, improve content, measure performance, and display ads that help keep the website available.
9. Retention and international processing
Analytics and infrastructure providers may store information in multiple countries and retain it according to their policies and the settings configured for their services. Their retention periods and controls may change independently of this website.
10. Children's privacy
This website is intended for a general audience and is not designed to knowingly collect personal information from children. Questions or requests may be sent to [email protected].
11. Your choices and requests
You can delete this site's cookies in your browser, block cookies, or turn off JavaScript. For advertising preferences controlled by Google, use Google My Ad Center. For data held by Google or Microsoft, use the request channels in their policies linked above.
Website privacy questions may be sent to [email protected].
12. Changes to this policy
This policy may be updated when the website's services or legal obligations change. The date at the top of the page will show the latest revision.